Fiat FreakOut (FFO)

July 9th – 13th 2025

Welcome to the 42nd Fiat FreakOut.  It’s been 42 years since the first FFO, and we’ve been celebrating our passion for all things FIAT, Lancia, Alfa Romeo, and all Italian marques ever since.  FFO is the national convention of Fiat Club America and is a five-day event that includes a concours car show, coordinated scenic drives, and lots of socializing. FFO is not just about the car show, it is a great opportunity to interact with knowledgeable people and sponsor vendors about your vehicle.

HOTEL

Chula Vista Resort, Trademark Collection by Wyndham, (608) 678-3119

1000 Chula Vista Parkway Wisconsin Dells, 53965 United States

 

Important to know:

The Club group rate for standard rooms varies based on what nights you stay. If you stay all 5 nights, the combined rates average $177/night. Weeknights are less expensive and weekend nights more expensive, but the 5-night average is $177 plus fees and local taxes per night (example Tower Jr Suite, weeknight $149, Friday $209, Sat $229). Wisconsin Dells is the waterpark capital of the Midwest and peak season resorts command higher weekend rates.

Registered hotel guests are entitled to:

  • Daily discount coupons for breakfast
  • Free Wi-Fi
  • Onsite golf course (Green fees do apply).
  • Complimentary waterpark admission and outdoor pool during stay.
  • Free daily parking for car and trailer.

To book your room, please call the hotel directly.  DO NOT book online. You will not be included in the group rate and the club will not receive recognition for the room nights towards our committed guaranty. See registration for room registration discount code.

Hotel deposit & cancellation policy:

Reservations are made with your advance deposit of one night’s lodging charges plus tax per room reserved.

Notification of room cancellation must be received by 11a.m. 3 days prior to your arrival date to receive a refund of your deposit. All reservations will be assessed a $30 cancellation fee per reservation. A cancellation number is necessary for a payment refund. Changes in arrival and departure dates require 3 days’ advance notice prior to your arrival date.

Check In: 4:00pm, Check Out: 10:30am

Smoking: No Smoking

Service Animals: Allowed

Pets: Allowed with extra fee – Ask hotel for details.

Our goal is to ensure those who register for FreakOut have access to hotel rooms we reserved. To help manage this, we are asking members to register for the event at the same time as you book your hotel room. The longer you wait to book your room reservations, the higher the chances are that the hotel rooms will be fully booked. We have had this issue in the past.

FFO Attendees will enjoy exclusively dedicated club parking at the host hotel, including trailer parking.  Hotel Reservations must be made by June 8th, 2025, at the latest.

COVID: The club hosts COVID-safe events and we will be following all current Federal and local guidance at FFO25, should there be any. There are no event refunds at any time for any reason. This is necessary as the Club makes financial commitments to the hotel and others based on actual registrations – you pay us, we pay them. The only exception to this is if the event is cancelled due to the government telling us we cannot hold it due to COVID. We will refund 100% of all registrations in this case.

We expect our hotel will sell out well ahead of our event date so please register sooner rather than later.

The instructions at the very end of this form tell you to click the PayPal button, this will take you to a screen for all payment types including major credit and debit cards (You are NOT required to sign up for a PayPal account. Pay Pal is just being used to process your credit card payments).

 

Before you register:

Your Fiat Club America membership must be current through 7/13/25. If you are an OTP (pay every year) member, please visit fiatclubamerica.com to check your membership status before registering (A benefit of being an RP (auto renew) is that you do not need to check status as RP members are automatically current).

  • Register for FreakOut one time only please.
  • Refunds will not be issued unless the event is cancelled due to government instructions.
  • Adults are considered aged 13 and older on the first day of FreakOut. Children are considered aged 12 and under on the first day of FreakOut.

Important Date

6/8/25 – Hotel reservation and FreakOut Registration close. No exceptions. All registrations must be completed by 11:59 PM Eastern Standard Time of this

Event meals (Thursday Welcome dinner, Saturday Awards Banquet, Sunday Breakfast) must be purchased in advance during this registration process. We are not able to sell any of these onsite as we have already had to submit final meal counts to the hotel in advance.

 

Welcome to the Wisconsin Dells!

 

                                                               

FFO25 Base Ticket Details                             Save your acorns! Only $149!

 

Let’s get this party started right!

One FFO25 Base Ticket Package is required per party/family and includes the following:

  • One Saturday awards adult banquet dinner (You can order additional dinners as needed).
  • Preregistered vehicle on Dells Raceway Wednesday event (limited to first 50 registrations).
  • One Concorso vehicle field entry is included (If you are bringing more than one car for the Concorso, you can register it below for $35 for the 2nd car and $25 each additional for up to 6 total).
  • Name badges for you and your family & guest(s) under your registration.

 

Tuesday, July 8th Early Bird Arrivals

Early Arrival – Check in 4:00pm

Check the program guide for local options. Explore the area on your own, take a splash at the waterpark, or hang out in the parking lot and talk to friends.

Prepare your car for Wednesday’s Dells Raceway laps!

8pm parking lot meet and greet with Arman (our President) and others.

See old friends and make new ones in our traditional fashion.

Make sure to bring your lounge chairs and some tasty beverages!

 

Wednesday, July 9th First Full Day of FreakOut

Tours:

Dells Raceway Park

Located in Wisconsin Dells, Wisconsin, Dells Raceway is a well-known car racing track with a rich history. Opened in 1958, it was originally known as Dells Motor Speedway. The track is a 1/3-mile asphalt oval with 9-degree banking in the corners and 6-degree banking on the straights. DRP hosts a variety of racing events, including the ARCA Midwest Tour, the Mid-American Stock Car Series, and the Alive for Five Series.  The track is known for its exciting races and has been described as “what a short track should be”.

Attendees will get to visit the track and its features and drive their own cars on the track for a limited time. The amount of time will depend on number of preregistered entries. This is not a race, but a chance to drive your car on a banked racetrack in a spirited manner. Only one car on the track at a time is allowed.  We are allowed 2 hours on the rack track.  Single registrations with multiple registered vehicles will allow a second vehicle or driver if time permits. Everyone registered for this event is guaranteed at least one session. This event is limited to the first 50 registered members.

 

No Experience Necessary!

 

Cheese Tour

Carr Valley Cheese Co. offers a delightful tour experience at their factory in La Valle, Wisconsin. This family- owned company has been making cheese for over a century, using traditional methods that highlight the rich flavors of Wisconsin’s dairy heritage.

During the tour, you’ll get an intimate view of the cheese-making process through observation windows. It’s best to arrive early, around 8:30 AM, to see the cheese makers in action. The tour also includes a chance to sample a variety of their award-winning cheeses, such as their famous cheddar and unique blends like Cranberry Chipotle Chedda.

 

 

Departure times from hotel will be published in the program guide for each drive/event.

Dinner will be a pay as you go event at the Grateful Sheds.

If you like street food and fun, you will love Wisconsin’s food haven served with a truck-yeah! A casual carefree vibe where every hour is happy hour. Cheer on your favorite team, enjoy live music and indulge in tastes from around the Midwest. YUM YUM. GET SUM

Website: https://www.thegratefulsheds.com

Thursday, July 10th

Tours:

Option #1 Cars and Brewery Tour – Pay at venue

Micro Car Museum – Come visit the Midwest MicroCar & Cycle Museum located west of Madison in Mazomanie, Wisconsin. In this quaint, yet historical and eclectic building you will find a rotating collection of some of the most bizarre and unique vehicles including microcars, bikes, mopeds, and more. Driven by fun, it is meant to serve as a special place to look back in time at the unique and bizarre means of getting around!

Website: http://www.midwestmicrocarmuseum.com/

 

New Glarus Brewing Company – is an American brewery founded in 1993. Located in New Glarus, Wisconsin, it is an independently owned craft brewery, whose products can only be found in Wisconsin. New Glarus Brewing Company is the 15th largest craft brewer and 25th largest overall brewing company in the United States, by sales volume. Come join us for a self-guided tour of the brewing facility.

Website: https://newglarusbrewing.com/

 

Minhas Brewery– The Minhas Craft Brewery produces a variety of over 233 beers, spirits, liqueurs and wines. Their products are shipped across Canada, the U.S. and 16 other countries worldwide (including: Brazil, Chile, China, Colombia, Costa Rica, England, Finland, Guam, Japan, Malaysia, Mexico, Norway, Panama and Trinidad). It also houses the largest brewery memorabilia museum in the United States.  We will join a 20 min beer tasting.

Website: https://www.minhasbrewery.com/minhas-craft-brewery-wisconsin

 

Option #2 Winery Tour – Pay at venue

Fawn Creek- In addition to offering traditional semi-dry table reds and semi-sweet to sweet table whites, we have found a niche in fruit-flavored grape wines of a sweeter nature such as Granny’s Gold, a Granny Smith-apple-flavored Riesling, and Razz Prairie, a raspberry-flavored Pinot Noir, Fawn Creek Vineyard blossoms with Frontenac, Swenson White, and Prairie Star grapes. These varieties can be grown in a mid-western climate and short growing season unlike many well-known varietals.  We will do a wine tasting at Fawn Creek.

Website: https://fawncreekwinery.com/

Baraboo Bluff (lunch in the area) We will be stopping in the area for lunch on your own.

Balanced Rock Winery is a family owned, modern boutique winery. We are located minutes from Devils Lake, Mirror Lake and Wisconsin Dells. We specialize in making wines from cold climate grape varietals.  We will be doing a tasting at Balance Rock Winery.

Website: https://www.balancedrockwinery.com

Woolersheim Distillery/Winery – In our vineyards we grow French American and American hybrid grapes. We grow three varieties of reds: Maréchal Foch, Léon Millot, and Marquette. We also grow three varieties of whites: St. Pepin, LaCrosse, and Brianna.  We will be doing a tasting at Woolersheim Winery.

Ferry Ride across WI River- a bonus to the Winery tour is a crossing of the Wisconsin River by cable ferry. It is one of the few that operate as a public road system remaining in the country.

 

Non driving Option #3: Pay at registration

Original Duck Boat Rides- One-hour, half-land, half-water adventure features the most scenic parts of Wisconsin Dells, including the Wisconsin River, Dell Creek, Lake Delton and the Dells Scenic Park, exclusively traveled by Original Wisconsin Ducks® on trails used since 1946!

 

Departure times from hotel will be published in the program guide for each drive/event.

 

FreakOut 2025 Welcome Dinner – Chula Vista Hotel (Wisconsin Tail Gate style)

Get FreakOut 2025 off to great start.  Come to the welcome dinner at the Hotel’s banquet hall.  Afterwards, we will gather for an outdoor beach party.

Dinner includes:

Grilled hamburgers, and Wisconsin brats, baked beans, coleslaw, potato salad and watermelon. Served with vegetable relishes and dill dip. Horseradish, tomatoes, onions, green leaf lettuce, homemade kettle chips, and condiments.  Served with chocolate fudge brownies, coffee, tea and milk

Friday, July 11th

 

Fiat FreakOut’s signature event has always been the Concorso show, where our cars are definitely dressed for the occasion!

FreakOut 2025 Concorso will be held at the Chula Vista Hotel property

Staging for the field will begin at 9:00 AM with all cars on the field by 10:00 AM latest please. Each car will have a predesignated spot/marker to make placing cars a snap. The show and judging will take place between 11 AM and 2 PM, electronic voting to be completed by 2 PM. See program guide for staging and voting details.

Lunch at the hotel on your own

 Please Note:

  • Concorso awards will be given out at the awards banquet Saturday night only, car owners must be present to win or have made arrangements for someone to pick up your award for you. The Club will not send awards to winners unless shipping is paid for in advance.
  • All cars must be owned and registered by the same member who is purchasing the base ticket for FreakOut. The Club reserves the right to request proof of ownership.
  • Register up to 6 six cars total. The Base Ticket includes 1 show car. Second car is $35, each additional car is $25 up to six cars total. The Club relies on your car model description to be complete in order to place your car in the right concorso class. For example, do not indicate that your show car is a “Fiat 500” if it is in fact Fiat 500C cabrio or a Fiat 500 Abarth. We want to make sure your car is in the right class. Please help us get this right.

 Wisconsin Supper Club Dinner

Enjoy a signature Wisconsin Supper Club Dinner on your own, best to arrive between 4-4:30pm.

Restaurant recommendations: Club 23 ($$); Cimarolis ($$); The Cove ($$); Del Bar ($$$); House of Embers ($$$); Ishnala($$$$)

What is the big deal about a Wisconsin Supper Club?  Wisconsin supper clubs are family-owned, independently operated restaurants which serves comfort food in a cozy, nostalgic setting.

Supper clubs have a long history in Wisconsin, and many are steeped in nostalgia. Some supper clubs have stories of misfortune, serendipity, and mischievous ghosts.

There’s no exact definition of what makes a supper club, but some common elements include:

  • Family-owned and operated
  • Located in a rural area
  • Only open for supper
  • Limited seating
  • Fixed menu
  • Warm ambiance

Back at the Hotel Friday evening, enjoy the parking lot and movie

 

Saturday, July 12th

Option #1 Autocross – Take your car out for a spin! Our autocross will be hosted by the SCCA at the Ho Chunk Casino property. Prepare to leave by 9:00AM latest. Autocross starts at 10:00 AM. This is an FCA only event. All drivers must be registered members or spouses. You must have a 2015 SNELL/DOT approved helmet. Be there early enough to have your vehicle tech inspected. No exceptions.

Option #2 House on The Rock or Cave of the Mounds:

WI Unique Venue Driving Tours: Drive time one way: 1.5hr – Tours listed below are guided to the general area and then split off to either below location. Return on your own:

Cave of the Mounds – (1hr): a natural limestone cave located near Blue Mounds, Wisconsin, United States, is named for two nearby hills called the Blue Mounds. It is located in the southern slope of the east hill. The cave’s beauty comes from its many varieties of mineral formations called speleothems. The Chicago Academy of Sciences considers the Cave of the Mounds to be “the significant cave of the upper Midwest” because of its beauty, and it is promoted as the “jewel box” of major American caves. In 1987, the United States Department of the Interior and the National Park Service designated the cave as a National Natural Landmark.

House on the Rock –(3hrs): For over 60 years, House on the Rock has been a majestic work in progress. It began in 1945, when a man named Alex Jordan had a towering goal: to build a man-made retreat as awe-inspiring as the view from the rock upon which the house would eventually be built.  From that spark of imagination, the House on the Rock has evolved to include displays and collections of the exotic, the unusual and the amazing that can be viewed as three separate tours

 

Departure times from hotel will be published in the program guide for each drive/event.

Saturday Awards Banquet

Celebrate Fiat FreakOut at the Saturday evening Awards Banquet!

The evening opens with the 6 PM hotel guest “happy hour” cash bar. Dinner begins at 7:00 PM. Silent auction bidding closes at 8 PM.

Awards banquet highlights include the famous FreakOut trivia contest to find the “smartest table in the room”. Presentations of all class show awards, special recognitions, and the coveted Best of Show award. And let’s not forget the FFO26 Reveal!

Our meal choice will be:

Dinner Buffet planned meals include Caesar Salad, Grilled Flank Steak, Chicken Marsala, Atlantic Cod Asiago Provencal, Oven Roasted Baby Red Rosemary Potatoes, Multi Grain Rice Pilaf, Fresh Baked Rolls, Water, Tea & Coffee

This year our silent auction will be during the awards banquet!

 

 

POST BANQUET PARTY – Host Hotel Parking Lot

Hold on, Saturday night festivities are not done yet.

Please join us right after the banquet ends in the parking lot for the usual FreakOut parking lot activities.

 

Sunday July 13th

Sunday Buffet

Sunday buffet will be held in the banquet hall at 8am for 1 hour.

Includes:

  • Scrambled eggs / Deep Dish Apple Bread French Toast Casserole / Smoked Bacon / Sausage patties / Breakfast potatoes
  • Freshly cut fruit, muffins and breakfast breads,
  • Orange and apple juices, freshly brewed regular and decaffeinated coffee and hot teas.

Post-Breakfast Sunday Raffle

It starts at 9am. After the Sunday breakfast buffet, join us for our famous Sunday Morning Raffle Prize event. 10 free raffle tickets are included in your registration, come and win some prizes! Must be present to win. Vendors may have some end of show bargains and special deals.

“Go Nuts at the Dells” at Fiat FreakOut 2025! See you there!